App Overview - GoTyps Meta App Review

1. What GoTyps Is

GoTyps is a micro-marketing platform that connects all types of businesses (especially small e-commerce and physical businesses) with everyday social media users (0–500 followers).

Businesses create campaigns with engagement-based reward tiers
Creators connect their Instagram account via secure Meta OAuth
GoTyps reads real engagement metrics via the official Instagram Graph API
When a creator's post meets a tier threshold, the business approves it and the reward it defined for that tier is released to the creator
GoTyps takes a 10% commission on the value of rewards distributed, included in what the business pays

2. Who Uses GoTyps

🏪 Businesses

• Small e-commerce brands and physical businesses
• No marketing budget for traditional ads or influencers
• Create campaigns and define reward tiers (e.g. a discount code, free product, or cash reward)
• Approve and pay only for posts that meet their campaign's goal (performance-based)

👤 Creators

• Everyday Instagram users, 0–500 followers
• Post authentically about products they genuinely use
• Connect Instagram account to receive engagement-based rewards
• Earn the reward tier they unlock, based on real engagement

3. What GoTyps Does NOT Do

✗Does not post, like, comment, or follow on behalf of any user
✗Does not access Direct Messages
✗Does not store engagement data beyond what is needed for campaign verification
✗Does not sell, share, or profile user data for advertising purposes
✗Does not automate any Instagram behavior
✗Does not scrape Instagram — all data comes exclusively through the official Graph API

4. How GoTyps Benefits the Instagram Ecosystem

📈 Increases Organic Content

More authentic branded content created by real users, enriching the Instagram feed with genuine recommendations.

🏪 Brings Small Businesses Onboard

Enables small e-commerce and physical businesses to participate in social media marketing without large advertising budgets.

✨ Rewards Authentic Creation

Incentivizes high-quality, authentic content creation — not artificial engagement manipulation.

👥 Real Audience Engagement

Creator rewards are based on engagement generated by their real audience, not manufactured by GoTyps.